Should IKEA go ahead with online shopping or stick to its current strategy?

Question by Jerry: Should IKEA go ahead with online shopping or stick to its current strategy?
Do you think IKEA should go ahead with online shopping or use the website only for pre-visit information as it is now in most markets? Why?

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Best answer:

Answer by kat
Of course IKEA should continue with online shopping. If they didn’t, you would have dopes like me driving a couple hours just to buy their furniture :]

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2 Responses to "Should IKEA go ahead with online shopping or stick to its current strategy?"

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