What is the best form of marketing for an online directory?

Question by mohara_geminidawn: What is the best form of marketing for an online directory?
I’m just in the middle of setting up a directory website for a specific target market in the marine industry but since meeting potential clients in person is not an option there seems to be a bit of a debate on the best way of getting people signed up. The options on the table are:
Via e-mail
Via mail shot with a SAE
or cold calling.
Which in your opinion would get the most response or is there any other ways you can think of?

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Best answer:

Answer by sugarhigh05
Email, and maybe follow up with a phone call to see if they have any questions. Does it cost money to sign up? Maybe offer some kind of incentive if it does.

What do you think? Answer below!

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